Writing a corporate profile is done for a number of reasons, including launch of companies, celebrations of years in business, or general marketing needs.
These stories can range from 500 words to over 1,000, depending on the available space for the publication and the extent of information released.
As with regular stories in publications such as magazines, it is important to have a strong lead, or hook, to engage the readers. As the story continue, the content should be smooth and cover a number of areas including company achievements, high profile clients and more.
Ultimately, the end result of the profile could increase potential business for the company being profiled, showing its strength and reasons why clients should do business with them.
Contact me if you would like to have your company’s profile written.